Tranquility, connection, peace
Speakers:
Megan Jacobs, Global Marketing Director for Sense Colour
Catalina Ospina, Technical Marketing Specialist
Katie Floyd, Marketing Coordinator
Lora Sparks, Digital Marketing Specialist
Delve into the captivating colours of Peach Fuzz and Apricot Crush as we explore their origins, their significance in nature, and their ability to evoke a sense of tranquility. In this round table discussion, we’ll talk about the various flavours and applications associated with these colours, as well as the technical aspects that lead to enticing consumer food experiences. Join us as we uncover the psychology behind these colours and their impact on consumer emotions.
You can listen to our other podcast episodes here.
Related posts
A Colourful Makeover: Colour and Flavour Trends in Enhanced and Functional Drinks
When analyzing the expanding market of energy drinks, enhanced waters, and sports drinks you’ll find that colour is no longer a mere indicator of flavour identity. There is a growing trend towards using colour to hint at a refreshing and invigorating
All About Extrusion
Extrusion, the versatile food processing technology that mixes, cooks, shapes and texturizes food ingredients, is in principle inspired by Archimedes’ screw pump. But little would he have imagined that the fruits of his design would manifest in our
Earthy, Bold, or Pastel: Decoding the language of authentic food colour trends
Consumers are increasingly interested in ‘authentic’ food and beverage experiences—they want food that is as close as possible to its original ingredients or source. This can include minimally processed foods, foods that taste, smell, and look
How Color Affects Perception: from Moods to Flavours
Color and Moods Speakers: Catalina Ospina, Technical Marketing Specialist for Sense Colour Jeremy Roque, Consumer & Sensory Insights Project Manager for Europe Rojenia Jones, Sense Colour Product Manager for North America Join us as we explore the
Colours: See, Feel, Eat!
Take a look at Van Gogh’s Starry Night below. Observe it. Immerse yourself in it. How does it make you feel? Post-impressionist artists, like Van Gogh, Matisse, or Gauguin used colour, not to show nature or reality as it is, but as they felt it. They
Colouring foodstuffs: food that colours your food
Most people are already familiar with the concept of natural colours. In most cases, these are typically considered food additives. However, you’ve probably also heard or read about a type of natural coloring called ‘colouring foodstuffs’, or just